Privacy policy.

We take privacy seriously — it's central to how we build AI. This policy explains what we collect, why, and the rights you have under Australian law.

Last updated: 4 June 2026

1. Our commitment

models.com.au ("we", "us" or "our") is an Australian AI company committed to protecting your privacy. We handle personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). This policy explains how we collect, use, disclose and safeguard personal information through this website and our services.

2. What we collect

We collect personal information you give us directly, including:

  • Identity and contact details — your name, business email, phone number and company — when you submit an enquiry form, book a call, or contact us;
  • The content of your enquiry, including the use case and any project details you choose to share;
  • Technical information collected automatically when you browse, such as your IP address, browser type and pages visited, for security and to improve the site.

We do not knowingly collect sensitive information through this website, and we ask that you not include it in enquiry forms.

3. How we use it

We use personal information to respond to your enquiry, schedule and conduct calls, prepare proposals, deliver and support our services, meet our legal obligations, and improve our website and offering. We do not sell your personal information.

4. Forms, booking & third-party processors

Our enquiry forms are processed by FormSubmit, which forwards submissions to our email. Our booking page embeds the cal.com scheduling service to let you choose a time. When you use these features, the relevant provider processes your data under its own privacy policy. We use reputable providers and share only what is needed to deliver the service.

5. Data you provide for AI projects

If you engage us, we may process data you supply to build or fine-tune models. We treat that data as confidential, use it only for your engagement, and — wherever possible — work with Australian data residency. For regulated industries we can deploy models on-premises within your own environment so your data never leaves it. The specific handling terms are set out in your statement of work.

6. Disclosure

We may disclose personal information to our staff and contractors who need it to deliver services, to service providers (such as those named above), to our sister brands where you have asked about their services, and where required or authorised by law. We do not disclose your information to overseas recipients except through the service providers noted in this policy.

7. Security & retention

We take reasonable technical and organisational steps to protect personal information from misuse, interference, loss, and unauthorised access, modification or disclosure — including HTTPS, access controls and the security headers configured on this site. We keep personal information only for as long as needed for the purposes above or as required by law, then destroy or de-identify it.

8. Cookies & analytics

This website uses only the cookies necessary for it to function and, where enabled, privacy-respecting analytics to understand aggregate usage. You can control cookies through your browser settings; disabling them may affect some features.

9. Your rights

Under the Australian Privacy Principles you may request access to the personal information we hold about you and ask us to correct it if it is inaccurate. To make a request, contact us using the details below. We will respond within a reasonable period and may need to verify your identity first.

10. Complaints

If you believe we have mishandled your personal information, please contact us first so we can try to resolve it. If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au.

11. Changes to this policy

We may update this policy from time to time. The current version is always posted here with its "last updated" date.

12. Contact us

For any privacy question or request, call 02 4503 6830 or use our contact page.